Bag charms are having a serious moment. Over the past couple of years, they’ve gone from a small accessory to a full-blown trend, showing up on purses, backpacks, belt loops, and even phone cases. Not too long ago, friendship bracelets were the must-have accessory, especially among fans swapping them at concerts and events. Then bag charms swooped in and took over. Now, Walt Disney World is giving fans a fun new way to join the trend with a little Disney magic mixed in.
A new create-your-own “Charmed in the Park” station has officially debuted at Walt Disney World. The hands-on experience lets guests customize their own bracelets, necklaces, bag charms, and more by picking out individual charms inspired by the Disney parks. Instead of buying a premade pack, you get to choose exactly what goes on your piece, making each one completely personal.
Whether you already have a bag charm collection or you’re shopping for someone who loves them, this new station is a fun activity to add to your next Disney visit. Here’s everything you need to know about the “Charmed in the Park” build-your-own station, where to find it, and how much it costs.
Credit: Erica Lauren, Inside the Magic
What Is Charmed in the Park?
Charmed in the Park is a Disney merchandise collection featuring charms inspired by park icons, characters, and favorite Disney details. Until now, pieces from the collection were only sold as packs or builder pieces, so guests didn’t have full control over which charms they got.
The new build-your-own station changes that. Now, guests can mix and match individual charms to create something that fits their style, their favorite characters, or their favorite park memories.
What You Can Customize
The station has four sides, and each side offers the same products and charms. That setup means multiple guests can build at the same time without crowding around one spot.
Hanging on a rack at each side are starter pieces you can customize, including:
Bracelets
Necklaces
Pins
Bag charms
Phone straps
Keychains
With so many options, there’s something for just about everyone. Bag charm fans can design a new piece for their purse or backpack, while others might prefer a bracelet, necklace, or phone strap.
Below the starter pieces is a tray filled with individual charms. The charms feature nods to park-related items, Disney icons, and more, and they come in both gold and silver finishes.
Among the charms are designs featuring Disney princesses and Mickey Mouse. There’s also a fun deep-cut option: Gertie the Dinosaur with a snowy back. For longtime Disney fans who know their history, Gertie is a great find.
Having both gold and silver finishes makes it easy to match your piece to your style or the jewelry you already wear.
How the Station Works
When guests walk up to the station, white trays are available to hold the charms they want to use. You can grab a tray, pick out your starter piece, and fill your tray with the charms you like best.
It’s a simple, relaxed process that gives you time to think about your design, compare charms, and put together a piece that feels just right.
Pricing
Prices for the build-your-own station are listed on the rack alongside the customizable starter pieces.
For the individual charms:
$10 each when purchased individually
$8 each when you buy three
If you plan to add a few charms to your piece, buying in sets of three helps you save a bit.
Where to Find It
The Charmed in the Park build-your-own station is located inside Trend-D at Disney Springs.
Since Disney Springs doesn’t require park admission and parking is free, it’s easy to stop by even on a non-park day. That makes it a great option for a relaxed evening of shopping, dining, and creating your own Disney keepsake.
Credit: Erica Lauren, Inside the Magic
Why This Fits the Bag Charm Trend
Bag charms have become a way for people to show off their personality, interests, and favorite fandoms. For Disney fans, charms are a natural way to carry a little piece of the parks with them every day.
Much like the friendship bracelet craze, part of the fun of bag charms is making them your own. A build-your-own station taps right into that, letting guests create something that reflects their favorite characters, park icons, or special memories from their trip.
It also makes a great gift. If you know someone who collects bag charms, designing one with their favorite Disney characters is a thoughtful souvenir that feels more personal than something off the shelf.
More Customizable Keepsakes at Disney World
The Charmed in the Park station joins a growing number of customizable keepsake experiences at Walt Disney World. For example, guests can create their own gingerbread cookie ornament in the Germany pavilion at EPCOT.
These hands-on stations give guests a chance to slow down and make something special, which can be a nice break from rushing between rides and shows.
Tips for Visiting the Station
Plan your design. Think about your favorite characters or park icons before you arrive.
Pick your finish. Decide whether you want gold, silver, or a mix.
Buy in threes. Charms are cheaper when you purchase three.
Go during slower times. Weekday afternoons may give you more space to browse.
Make one for a friend. It’s a great gift for any bag charm lover.
A Fun New Way to Take Disney Home
The new create-your-own Charmed in the Park station is a fun, creative addition to Disney Springs. Whether you’re jumping on the bag charm trend or making a gift for someone who loves them, it’s an easy way to design a souvenir that’s totally unique.
Will you be stopping by Trend-D to build your own Charmed in the Park piece?
Erica Lauren is a theme park writer and content creator based in Orlando, Florida, where she enjoys the magic of Walt Disney World and Universal Orlando Resort. With frequent visits to the parks, she provides an insider's perspective on the attractions. As a dedicated runDisney participant, Erica combines her love for running with her passion for theme parks. When not writing or running through the parks, she’s busy planning her next trip to discover new amusement parks. A thrill ride enthusiast, she believes the best seat is always in the front row of the fastest coaster and has plenty of… More »