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Video of Disney Cast Members Bringing Windows to Life for the Holidays

Festively decorated green shopfront with two inviting windows, sparkling with Christmas gifts, cozy sweaters, and whimsical holiday decorations set against a classic brick wall—evoking the enchanting atmosphere you'd find strolling down Main Street during the holidays at a top-tier theme park.

As you take in all the holiday décor and lights around the Disney Parks and even Disney Springs this holiday season, you may also notice the festive window displays! DisneyParksBlog is sharing a video and details about the installation of these stunning window displays. Check it out below!

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Festively decorated store windows showcase mannequins dressed in Disney-themed Christmas costumes, surrounded by colorful gifts and sparkling holiday decorations, evoking the enchanting atmosphere of the holidays at Disney parks and capturing the joyful spirit brought to life each season by Cast Members.

For our merchandise presentation team, the holiday season is the culmination of almost a year of work – they start planning for the holidays in January! They start with the concept phase, talking with the product and merchandise development team that gives them a glimpse of what the next season will bring. Then in summertime, they start working on the details of the design from ornaments, ribbons and everything that will be used to create their magic. Talk about Christmas in July, right? 

Holiday window decorations at Magic Kingdom Park

As soon as Halloween ends, the teams start to work on the actual install of the window displays. At that point, they can finally share with our guests what they have worked on for the whole year.   

Storefront decorated for the holidays with a Christmas tree, a Disney World sign, and a festive red Mickey Mouse sweater captures the nostalgic magic of classic Disney holiday window displays created by Cast Members.

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Step into the magic of Disney Holidays as you peer through the store window, where festive Mickey Mouse merchandise—including stockings, cozy sweaters, and dazzling decorations—fills the cheerful Holiday Windows. Each display is expertly crafted by Disney Cast Members to bring that signature holiday cheer guests know and love from their favorite Disney parks.
Holiday window decorations at the Emporium at Magic Kingdom Park

Installing these window displays is no small task. There are around 30 windows on Main Street, U.S.A., and each one receives unique décor and theming. At the Emporium, for example, the team retells the story of the shop’s original proprietor, Osium Osh Popham, by re-creating how the windows would have looked at the turn of the 20th century. 

At Disney Springs, the team ensures all of the displays continue the story of World of Disney, which is an artists’ loft. They “merried” the product and décor to the theming of the store, as well.

Check out this video to see how cast members bring these windows to life!

Source: DisneyParksBlog

About Jamie Sylvester

I'm a Disney nerd! A kid at heart who loves the magic and memories of Walt Disney World. I follow all things Disney and enjoy the vacations, day trips, and weekend getaways, and geek out over the planning of such events. My goal is to experience as many Disney desserts and cocktails as possible! Married to another Disney nerd and blessed with a daughter and son, we thoroughly enjoy the magic at Disney and are here to help others experience the magic as well.